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Fracture collection

Out everywhere. Literally.

FRACTURE - AR - collection 

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If there's one thing we just can't do, it's stand still. We asked ourselves: when it comes to the way a collection is experienced, are we really sure we can't go any further? Not being able to expand the experience even further, even before the garment is worn?

We found the answer in a world that has always fascinated us: we've been waiting for the right moment to enter this field for a long time, and the Fracture Collection was the best possible way. Our first collection viewable in Augmented Reality. Whenever you want, wherever you are. Just go to the mobile products, click "Tap to view in Augmented Reality" and you're done. Do you want to know if the Cyan sweatshirt goes well with the color of the LEDs in your room? Or if the Archaius T-shirt blends well with the colors of your favorite graffiti? Now you can, and it's never been so simple and fun. La nostra prima collezione visualizzabile in Realtà Aumentata. Quando vuoi, ovunque tu sia. Ti basta andare sui prodotti da mobile, cliccare “Tap per visualizzare in Realtà Aumentata” e il gioco è fatto. Vuoi sapere se la felpa Cyan sta bene con il colore dei led nella tua stanza? O se la T-shirt Archaius si armonizza bene con i colori del tuo graffito preferito? Adesso puoi farlo, e non è mai stato così semplice e divertente. 

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